Lean Marketing
Building a personal brand on LinkedIn – how to get across to customers
Lean Marketing
There are now more than 630 million users on LinkedIn! How do you stand out from the crowd and grab the interest of potential customers? By personal branding actions.
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- Process start new personal branding activities
- Outcome: increase the recognition of one's personal brand
- Year of collaboration: 2021
Beta testing as a product launch campaign for a SaaS platform
Lean Marketing Product Design Research
Extremely volatile competitive environment resulting in increased consumer expectations. Limited resources that could be allocated to product development. Necessity to verify the business assumptions as soon as possible. Such were the circumstances at the onset of this amazing adventure! This time it was beta testing of a new product.
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- Process: 5 sprints
- Goal: test SaaS platform reception among users, collect feedback, confront the product with the market
- Collaboration period: 2021
Research, strategy and design that increased sales by 104% – an e-learning platform for Kursy Lean
Lean Marketing Web Design
What does the process that leads to a 104% increase in sales look like? Why is user research so important? How to properly approach the design that guarantees increased conversions?
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- Process UX + UI Strategy & Design, Style Guide
- Outcome What does the process that leads to a 104% increase in sales look like? Why is user research so important? How to properly approach the design that guarantees increased conversions?
- Year January-March 2020

Fighting the crisis in Lean Marketing Sprint – #FightOrDie
Lean Marketing UX Audit
Experts are warning. The economic crisis may start as early as 2020. That is why we have prepared the #FightOrDie campaign, whose idea was strategic action. A proper business strategy and marketing strategy may turn out to be the only salvation.
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- Fast growth 21,000 coverage in social media
- Result Increased brand recognition
- Year 2019

#donuting – product promotion using growth hacking
Lean Marketing
Thanks to the activity in the Lean Marketing Sprint, we increased the number of visits to the site by 35,000, on just the first day of the campaign! PR activities supported by SEO allowed us to further increase traffic from search engines during the week. About the action #Pączkowanie was loud in regional and national media.
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- Process Weekly marketing campaign
- Result 35 thousand go to the website on the first day of action
- Year 2017